Inside your Product team
One team. Nine roles that ship the product.
Whether you go top down or bottom up, you can assemble every role you need from our Volunteer talent pool. Here is who you can bring on, and what each of them owns.
PL
Lead the build
Product Leader
Whether you go top down or bottom up, the sooner you appoint a Product Manager to lead development, the smoother things run, while you remain the Product Owner. They own the road map, create and approve the product documents, set the sprint timeline, assemble the team, keep performance high and deadlines met, take corrective action on challenges, coordinate across the organisation, approve the designs and make sure code reviews and testing happen.
Read the Product Leader guide →
SA
Architecture
Solution Architect
Designs the overall architecture of the product and guides technical decisions so it stays scalable, maintainable and aligned with business goals. Owns the technology stack, performance planning, security, integration and technical mentorship.
Read the Solution Architect guide →
BA
Discovery
Business Analysts
Once the concept is validated, they turn it into a product brief and specification the team can build from. They interview users, capture requirements, run competitor analysis, design features for a competitive advantage and prepare the user stories and specification.
Read the Business Analysts guide →
UX
Design
UI/UX Designers
Once the specification is written, design starts. The UX Designer develops robust UX outcomes from the data captured by the Business Analyst, and the UI Designers turn those outcomes into usable, polished designs.
Read the UI/UX Designers guide →
SE
Engineering
Software Engineers
Widely known as Product Developers, they turn the documented vision into a live usable product. Your team ought to include both front end and back end developers covering UI, server side logic, databases, APIs, authentication, performance, deployment and testing.
Read the Software Engineers guide →
QA
Quality
Quality Assurance (QA)
QA user testers make sure the product meets user and customer requirements. They plan the testing strategy, run functional, compatibility and regression testing, identify bugs and clear them before they become complaints that drive churn.
Read the Quality Assurance (QA) guide →
DO
Operations
DevOps
DevOps Volunteers make sure the product is deployed, maintained and scaled reliably, improving speed, stability, security and operational efficiency through infrastructure setup, CI and CD automation, monitoring, backups and incident response.
Read the DevOps guide →
PS
Security
Security and Pen Testing
These Volunteers find vulnerabilities before malicious actors can exploit them. They run application, infrastructure and access control testing, detect misconfigurations, report risk with remediation advice and retest once fixes are in place.
Read the Security and Pen Testing guide →
PM
Marketing
Product Marketer
Product Marketers take the product to market while capturing early case studies. They handle market research, the value proposition, go to market strategy, content, lead generation and sales enablement, collaborating closely with the Marketing and Sales teams.
Read the Product Marketer guide →